Belgian dairy companies Vache Bleue Group and Flanders Food Productions (FFP) are joining forces to create a new holding company, European Dairy Company. With a combined revenue of €500 million, the new entity will become a major player in the European dairy industry. SDM provided advisory services to the shareholders of FFP in this transaction.
The merger combines the strong brands and production capabilities of Vache Bleue Group with the private label expertise of FFP. Together, they offer a diverse range of cheese products for retail, foodservice, and industrial sectors.
“This partnership strengthens our market position and unlocks opportunities for growth and innovation,” said Free Vroome, CEO of Vache Bleue Group. Axel Van de Poel, CEO of FFP, added: “This merger sets the foundation for a strong future, with an emphasis on quality and efficiency.”
With European Dairy Company, Vache Bleue Group and FFP will enhance their market position while maintaining their Belgian heritage and existing locations. The focus will be on expansion plans and synergies in export markets, with current management and operations remaining unchanged.
About Vache Bleue Group
Founded in 1927, Vache Bleue Group is a leading dairy producer with an annual turnover of €200 million. The company employs 230 people across its locations in Belgium, France, and Germany, offering a broad range of dairy products. Vache Bleue is known for its innovative brands, including Vache Bleue, Dilea Zero Lactose, and Valmartin.
About FFP
Flanders Food Productions (FFP), based in Lommel, is a prominent producer of cheese products with an annual turnover of €250 million. The company serves customers in over 65 countries and specializes in private label and premium quality products. FFP is renowned for its expertise in slicing, grating, and portioning cheese.
